WildernessPros™ and The Outfitters Association of America… Targeting Increased Value for Consumers & Partners

Strategic Alliance Combines Best-of-Breed Organizations for High Profile Initiatives

— WildernessPros Inc. (WPI), supplier of the outdoors industry's most widely used outfitter search and contact system is pleased to announce a newly developed partnership with Wayne Pearson's Outfitters Association of America (O.A.O.A.). The new partnership will combine the brand awareness and unparalleled reputation of O.A.O.A. as America's only comprehensive outfitter association with WildernessPros' patent pending M.O.S.T.™ (Multiple Option Search Technology) System.

"We're very excited about the possibilities in working with The Outfitters Association of America," said Dave Jeffries, President of WildernessPros. Wayne and the entire O.A.O.A. staff have painstakingly built one of the pre-eminent brands in the outdoors arena. Combine that with his 24+ years of "in the field" experience, our M.O.S.T. search technology, and our two portfolios of top-tier partners, and I have no doubt that we'll realize great results."

O.A.O.A. is the only nationally recognized outfitters association, which conducts activities across the entire spectrum of outdoors industry. Its activities range from lobbying congress for preservation of our rich outdoor heritage, to developing universal codes of ethical conduct for outfitters, to negotiating and providing group pricing for outfitters on essential items such as liability insurance.

WildernessPros, Inc. is the outdoors industry's most respected guide/outfitter search and contact system. Their patent pending M.O.S.T. search technology is currently being employed by such top industry brands as Mossy Oak®, Connecticut Valley Arms®, National Wild Turkey Federation™, Berkley®, and Abu Garcia®.

"WPI provides a natural fit for our core business model and long term goals," said Wayne Pearson, Founder & President of O.A.O.A. "By combining our market presence and reputation with their forward-thinking M.O.S.T. system, we bring a new and exciting value added service to outdoorsmen and women while providing our O.A.O.A. certified outfitters and corporate partners with a unique marketing solution."

About WildernessPros™

Headquartered in Raleigh, NC, WildernessPros was created to meet a need…the need to introduce new generations to the revered traditions of the Great Outdoors! Each year we lose an increasing number of young people to the artificial and unnatural distractions of video games, shopping malls, skate-parks, reality TV and the Internet. We strongly believe that awe and reverence for the great outdoors and its long-standing traditions are worth preserving for future generations. Preservation of these traditions requires simple, convenient and easy access to experienced outdoor professionals to guide and educate urbanites who might otherwise never experience the true natural environment for themselves. WildernessPros fills this void!

Other "directory" web sites merely display a yellow-pages-style listing for guides, lodges and charters, but the WildernessPros Internet site actually provides useful services by relieving the site visitor of tedious, expensive details: such as multiple long distance phone calls or numerous, lengthy email exchanges. This desire to simplify the process and aid the site visitor inspired the creation and guided the development of the M.O.S.T.™ System (Multiple Option Search Technology). The M.O.S.T. System permits a site visitor to select guides, lodges and charters based on a wide variety of search criteria, including guide-service category, geographical region and season of the year. The site visitor can contact the selected providers individually or en masse, without wasted time, expense, or aggravation. By making the process simple and painless, many people who would not otherwise venture into the great outdoors will become comfortable enough to take the important first step: CONTACT.

To provide guide, lodge and charter operators the maximum benefit and exposure from our service, we have partnered with premier names in the outdoor community. These partners (including gear manufacturers, professional associations, conservation groups and departments of tourism) are the elite at what they do. In addition, their Internet sites provide excellent and professional presentations. Consequently, each guide, lodge or charter service that joins WildernessPros Network will gain exposure on numerous sites, which receive millions of visitor hits each and every month. Significantly, the M.O.S.T. System allows each partner site to access the identical search and contact services provided directly from the WildernessPros home site.

WildernessPros is located at 9650 Strickland Road, Suite 103 in Raleigh, North Carolina. We can be reached by telephone at (919) 847-8336 (919) 847-1534, or please visit or website at www.wildernesspros.com. We also welcome all suggestions as to how we may better serve you! Please send an e-mail message to info@WildernessPros.com

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